Posted by Ibrahim Elbouchikhi, Product Manager on the Google Play team
Over the past year, Android device activations in India have jumped more than 400%, bringing millions of new users to Google Play and driving huge increases in app downloads. In the last six months, Android users in India downloaded more apps than in the previous three years combined, and India has rocketed to become the fourth-largest market worldwide for app downloads. To help developers capitalize on this tremendous growth, we are launching Google Play seller support in India.
Starting today, developers in India can sell paid applications, in-app products, and subscriptions in Google Play, with monthly payouts to their local bank accounts. They can take advantage of all of the tools offered by Google Play to monetize their products in the best way for their businesses, and they can target their products to the paid ecosystem of hundreds of millions of users in India and across the world.
If you are an Android developer based in India, you can get started right away by signing in to your Developer Console and setting up a Google Checkout merchant account. If your apps are already published as free, you can monetize them by adding in-app products or subscriptions. For new apps, you can publish the apps as paid, in addition to selling in-app products or subscriptions.
When you’ve prepared your apps and in-app products, you can price them in any available currencies, publish, and then receive payouts and financial data in your local currency. Visit the developer help center for complete details.
Along with seller support, we're also adding buyer’s currency support for India. We encourage developers everywhere to visit your Developer Console as soon as possible to set prices for your products in Indian Rupees and other new currencies (such as Russian Rubles).
Stay tuned for more announcements as we continue to roll out Google Play seller support to many more countries around the world.